LinkedIn is one of the leading professional networking channels that connects millions of professionals from different domains and geolocation to one platform. The platform is used for sharing professional content, experiences, job opportunities, latest product updates, product launch, informative content, etc.
Now one might think how embedding LinkedIn feed to my website will help in engaging users or building trust. Well, to answer that, let’s think you are a B2B company and provides SaaS products to your clients.
Now for you to be active on a professional network like LinkedIn is crucial to build trust and reach a wider audience. Your clients have boosted your services, its quality, and endorsed your brand on LinkedIn. But these positive feedbacks are available for only LinkedIn users. What about your clients who are not present on LinkedIn.
Here, comes the role of LinkedIn plugins for the websites. It will fetch all the user-generated content from LinkedIn and display to your website users. This will add credibility and reliability to your brand. Moreover, it will boost user engagement and builds trust among the website visitors when they read what your consumers think about your services.
The next question that comes, is how to embed LinkedIn feeds on your website?
In this blog, we will discuss various ways in which you can easily embed LinkedIn on your website.
Potential Ways to Embed LinkedIn Feed on Your Website
- Taggbox Widget
Taggbox widget allows you to discover, aggregate, curate, and embed social media feeds on the website. The platform is compatible with social media platforms like Facebook, LinkedIn, Twitter, Instagram, Yammer, Slack, etc.
Embedding professional content on your website builds authenticity to your brand as the source of the content is networks like LinkedIn. Adding informative content about the quality of the services and customer satisfaction on your website will boost trust among users.
It’s easy to integrate LinkedIn feeds on your website by just copying the embed code and placing it in the backend of your website. The process of embedding LinkedIn feeds is as follow:
- Login/Signup: To start off you need to create an account on Taggbox. Once you have created the account, log in to it. You will land on the Dashboard page where you create a wall.
- Pick a Source: After clicking on the Create a Wall, a pop-up will come from where you can select the source. Choose LinkedIn.
- Create LinkedIn Feed: Login to your LinkedIn account in which you have added your company page. Your feed is finally created and ready to embed on your website.
- Embedding: After selecting the embedding option as an embed with WordPress(You can choose website building platform as per your requirement), a code will be generated. Copy the code and paste it into the backend of your website.
In this way, you can embed your LinkedIn feeds to your website.
The Tool offers advanced features like moderation, personalization, analytics, Taggshop for e-commerce, etc.
2. Manual LinkedIn Developer Embed Code
To embed LinkedIn posts you can do it manually by embedding code provided by the LinkedIn Developer Network’s Plugin page. This method is handy to the companies that want to embed two or three posts. As for every post you need to embed code of that particular post which becomes time-consuming for multiple posts.
You can embed the code to any WordPress website or web pages by pasting the code in the backend of your website.
3. LinkedIn Master
It is another plugin to display your LinkedIn personal and professional profiles to your WordPress website visitors. It’s easy to display your company follow button or personal profile or both with the help of this plugin. However, you can’t access posts from your clients with the help of mentions or hashtags.
This platform offers LinkedIn buttons widget like LinkedIn share button, LinkedIn recommend button and follow button. You can also change the widget title, hide or display the content. The plugin comes in two plans: the Lite version and the Advance version.
4. RDP LinkedIn Login
This plugin allows you can add a company account or personal account to your WordPress website. It also allows you to sign-in with your LinkedIn account and displays the member count on your website.
However, this plugin fails to display your customers’ reviews from LinkedIn i.e. you can’t aggregate LinkedIn feeds at one platform that can be used for embedding on your website.
5. WP to LinkedIn Auto Publish
This plugin allows you to auto-publish the website blogs or simple text message or personalized content directly from your WordPress website to your LinkedIn account.
You can filter the post based on the category types as defined. Also, you can enable or disable publishing on WordPress pages on your LinkedIn profile. It allows you to define the message formatting like post title, permalink, blog title, post description, etc. This tool is basically to post on LinkedIn account from your WordPress website.
Tagembed Linkedin widget curates and displays all your LinkedIn feeds in a single stream on your website. Embedding customer feedback and experience will add credibility to your brand.
Along with that, embedding feeds will drive your website visitors to linkedin which will expand your customer base. Linkedin widget liberates you from the complex integration procedure. It is a coding-free method with very simple steps. It offers content moderation, customization that creates an attractive visual gallery on your website.
There are very few plugins that offer advanced features as aggregating LinkedIn feeds from your personal or professional account. Today, it’s important to display customer testimonials, feedbacks, or any other type of user-generated content (UGC) to your website. It increases the user trust, boosts website engagement, adds authentic content, and gives insight to your service or product quality.
Thus, before choosing any third-party integration tool for embedding LinkedIn to your website, check its features thoroughly. As not all platforms or plugin offers posts or feed embedding feature but they offer just Login ability through your LinkedIn account.